Author: Flying Monkey

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Flying Monkey

Born in the jungles of the Congo, Flying Monkey was a primate of noble birth. Beginning his life fighting against the predators of the Zaire, he spent his nights flying above to protect the citizens of his homeland. Flying Monkey came to eyespeak after a tragic thumb-war loss against the Gorilla of Chad. He was exiled from Africa for six life sentences. As mascot, Flying Monkey spends his days climbing the rock wall and swinging from our loft. Flying Monkey enjoys long walks down Peachtree St., workouts at CrossFit and Willy's burritos.

K.I.S.S. | Get Out of the Marketing Mud

K.I.S.S. | Get Out of the Marketing Mud

K.I.S.S. — keep it simple, stupid. You’ve heard this before, right? If not, I can bet you have been a victim of over-thinking marketing opportunities at some point in...

Why A/B Testing Changes the Email Automation Game

Why A/B Testing Changes the Email Automation Game

If there’s one thing that I’ve learned in my time at Syrup, it’s that empirical data trumps all. End of story. Empirical data trumps all. Sure, you could design...

A Little Thing Called Momentum

A Little Thing Called Momentum

Momentum. It’s something that can propel teams to big wins and fuel excitement to drive future growth. But, what happens when that momentum gets, dare I say…stalled? Don’t freak...

The New Google Expanded Text Ad (AKA The Biggest Change Yet)

The New Google Expanded Text Ad (AKA The Biggest Change Yet)

Google is making big strides to step up its Paid Search game in 2016. In the last year alone, Google has: Changed the search landscape by removing all right-hand...

When “No” Really is Best

When “No” Really is Best

Although they lost it about a year ago, “have it your way” is a phrase recognized around the nation. Burger King, working hard to stand out in the fast-food...

A Glimpse into Our Process: Sketching for Identities

A Glimpse into Our Process: Sketching for Identities

With a BFA in Graphic Design from UGA, I was taught to start my ideas on paper before I ever began working on the computer. Why? Because if you...

We Tried the New Facebook Audience Network. Here’s Why You Should Too.

We Tried the New Facebook Audience Network. Here’s Why You Should Too.

Fact: People spend more time on their phones compared to any other media. In case you have any doubts about that – According to Facebook, people in the United...

Stop the Information Overload: 3 Ways to Transform Your Learning

Stop the Information Overload: 3 Ways to Transform Your Learning

I was recently slapped in the face with a flaw in my lifestyle. You see, I am a constant consumer of information. On average, I read at least one...

Share the Burden

Share the Burden

The word service is a tricky one. It’s clear that someone is providing something for another person, but we have become surrounded by crappy providers who have ruined the...

Best Practices for Email Automation – Pt. 2

Best Practices for Email Automation – Pt. 2

Hopefully you’ve read Best Practices for Email Automation Part 1, where we covered the importance of stating your goal and checking your list. Now we’ll move on to the...