Friday Favorites – 5/11

Klaire received this Instagram DM from Eno and fell more in love with the company (if that was even possible). Their intentionality is amazing here. Most brands ignore mentions if they can’t respond to Instagram stories right away, but she loves this approach.

Instagram DM message from ENO

This one really made Morgan‘s day. Not only is it her favorite actress, but a great way for Reese’s to show the brand’s personality. See what she’s talking about here.

Kate is loving the new Best Buy logo. It’s clean, modern, and less dependent on that huge yellow price tag that they’ve had for forever. Even the biggest brands need a refresh now and then. Read the article from AdAge about the refresh here.

New Best Buy logo

Image courtesy of Best Buy

Jordan-Ann found this competitive approach from really interesting. After seeing ads in her Instagran feed, she was more apt to click the ad and learn more. This landing page is what won her over.

Google Adwords Ad from

This pop up also won her over:

Pop Up on

Jason is pumped about this Washington Post article explaining the recent growth of small businesses in the U.S.

Tricia uses Brandless often for online grocery orders and they send weekly emails highlighting different products. She particularly loved this email because of the top nav, the “pro tip” callout, and how the links at the bottom say “shop this aisle.” Check out the full email here.

weekly email from Brandless