Here's What You Need to Know About Churn

The Anatomy of Churn:

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REDUCING CHURN BY 5% CAN INCREASE PROFITS BY 25-125%

Why does churn matter?

Churn is a major financial and operational problem for many companies, diminishing revenue, profit, missed opportunities and company valuations.

Instead of growing with existing customers, the most cost-efficient type of sale, companies are spending time, energy and dollars replacing lost customers. The cycle of top-line/bottom line cannibalization goes on until it is dealt with.

Kolsky concluded that customer churn can be reduced by 67% if companies succeed in solving customer issues during the first interaction.

CHURN IS A COMPLEX ISSUE CAUSED BY NUMEROUS CROSS-ORGANIZATIONAL FACTORS.

There are no shortcuts to solving it.

businesses require

AND TIME

RESOURCES

ATTENTION

WILL

to tame churn.

CHURN IS A PROBLEM WORTH SOLVING