Author: Morgan Alverson

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Morgan Alverson

Best Ways to Announce the Launch of Your New Website

Best Ways to Announce the Launch of Your New Website

Launching a new website is a really exciting time for your company. A lot of hard work has gone into the last few months to ensure every detail is...

The Marketing Guarantee: Do You Need One?

The Marketing Guarantee: Do You Need One?

Let’s talk marketing guarantees. Does your company have one? A guarantee is a powerful sales and marketing tool and not enough companies use them to their advantage. The goal...

Marketing Tools We Use: Schedugram

Marketing Tools We Use: Schedugram

Part of our monthly scope for our marketing services clients is social media content, including Instagram for most of our clients. And for us, that means creating content one...

What’s the Big Deal About Taglines Anyway?

What’s the Big Deal About Taglines Anyway?

Oh, the tagline. The biggest anticipated thing of any brand strategy. And likely the biggest stressor. Just think about the work that went into these great taglines: Just Do...

What to Do When You Don’t Know What to Write About

What to Do When You Don’t Know What to Write About

As I sat down to write this blog post, I stared at a blank screen for far too long – what do I write about?? I found myself wondering...

How to Tell a Story with your Website

How to Tell a Story with your Website

Your website is a sales and marketing asset for your business – at least, it should be. It should be clear, helpful, memorable, and speak directly to your audience....

The Impact of Video Marketing & Where to Start

The Impact of Video Marketing & Where to Start

At Syrup, we help grow small companies. We use many different tactics to market for our clients. Within each of these different tactics, we use many different types of...

Why It’s Important to Have A Brand Voice and 4 Tips to Find Yours

Why It’s Important to Have A Brand Voice and 4 Tips to Find Yours

Every person you meet has their own personality, expressions, and voice. Shouldn’t every brand as well? When it comes to your brand, your “voice” refers to the overall feel,...

3 Reasons Your Business Should Be Using Instagram Stories

3 Reasons Your Business Should Be Using Instagram Stories

Instagram stories have really taken off (sorry, Snapchat). Not familiar with Instagram stories? They’re quick photos or videos that live for 24 hours. They’re shown at the top of...

4 Habits of Highly Creative People

4 Habits of Highly Creative People

What helps you get in the creative mindset? Have you ever sat down to work on something that requires creativity (like writing a blog post for example) and just...