IO EDUCATION
When we first met…
- In the process of merging two different companies with multiple different products.
- Knew they had several more business acquisitions as part of the business plan and needed a strategy for seamlessly incorporating them into the overall brand.
We led them in…
- Creating a brand that embodies innovation, commitment, and authority in the education space
- Building a brand architecture for additional acquisitions, simplified for a complex audience
- Establishing a powerful message that stands out in a growing industry
- Creating visuals that are consistent with that message
WHAT YOU GET
- Powerful first impression
- Brand consistency
- Strengthen brand recognition
- Communicate the quality of its organization
- Visually connect with your audience
- Unified brand that reflects the underlying story
HOW WE DO IT
- Extracting the DNA of your company to understand your uniqueness
- Conceptualizing strategic and creative possibilities for your brand
- Identifying brand elements like fonts, colors, iconography and photography that build the brand experience
- Strengthening the brand with consistent collateral, assets, and marketing materials
The Syrup team worked hand-in-hand with us to turn our vision into reality.
IO Education selected Syrup to translate our new brand identity into a web presence that would become the hub of our company. We are really happy with the site that Syrup built for IO Education and will certainly continue to engage our partners at Syrup as we evolve over time.
