Sweet Ramblings

From branding to rambling.

Sweet Ramblings

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Friday Favorites – 2/15

Friday Favorites – 2/15

Mary is loving Google’s recognition of Black History Month with their interactive journey through black history on Google Earth. “It’s a really cool interactive experience that they set up...

Business Organization Tips for the New Year

Business Organization Tips for the New Year

Hello, February! The long month of January is finally over and spring is right around the corner. We’ve said our goodbyes to the holiday season, and we are well...

Friday Favorites – 2/8

Friday Favorites – 2/8

Have you watched the fiasco that was the Fyre Festival on Netflix yet? Klaire pointed out that there’s so much we can learn from their festival fail, but this article from...

The Sales Waterbed

The Sales Waterbed

Perhaps it is best to think about this idea within the boundaries of the Pareto Principle (aka the 80/20 rule) which roughly states 80% of effects/results come from 20%...

Friday Favorites – 2/1

Friday Favorites – 2/1

We love a good brand war. And of course, what’s better than Coke and Pepsi battling it out in Coke’s hometown? Klaire is loving that Coke stands true to...

Protecting the Flock

Protecting the Flock

As a leader, whether you’re the leader of your company, your team, or even your family, one of your primary responsibilities is to protect your flock… your tribe… your...

Friday Favorites – 1/25

Friday Favorites – 1/25

A Warby Parker email won Bonnie over this week. “Warby Parker does these short & sweet emails with just a gif and a call to action to drive website...

Achievement Unlocked: Google Analytics Store Visit Tracking

Achievement Unlocked: Google Analytics Store Visit Tracking

Recently, we unlocked a very meaningful metric in Google Analytics: store visit tracking from website sessions! And for a multi-location family entertainment business looking to drive higher in-store attendance...

Friday Favorites – 1/18

Friday Favorites – 1/18

Kate was the first one on the team to notice Slack’s logo update. While she actually appreciates the humility and transparency around their reasoning behind the change, the rest...

3 Website Design Trends Happening in 2019

3 Website Design Trends Happening in 2019

As we head into 2019 I scoured the internet and talked with our team to find out what types of website design trends we should expect to hit websites...